Meeting Eylard Wurpel

Eylard WurpelI have had the pleasure to interview Eylard Wurpel, former Group CMO for the @Leisure Group, one the leading vacation rental companies in Europe, active in all segments of our industry: from full service providers Belvilla and DanCenter to booking platform Casamundo and the online marketplace Traum-Ferienwohnungen.

Eylard Wurpel has extensive international experience, having worked both on the client and agency side. Eylard loves the challenges of ecommerce, data-driven marketing and customer centricity and worked for Yahoo! and was Managing Director of search engine marketing agency ClearSense. On the client side he has worked for albelli and Belvilla. Eylard is married, has two daughters and holds an MBA from Kellogg School of Management.

Eylard is a customer centric, results driven senior business leader with a strong strategic track record. Eylard is recognized by his peers as an energetic, natural leader who excels in building effective and successful teams.

During the interview, we have discussed his vision on marketing and the importance of talking with customers and backing these conversations with analytics data. We also touched on topics such as education, innovation, Elon Musk and free Wi-Fi.

I hope you’ll enjoy as much as I enjoyed the interview.

You can learn more about Eylard via:

Twitter: https://twitter.com/ewurpel

LinkedIn: https://www.linkedin.com/in/eylardwurpel/

Ken Robinson Ted talk: https://www.ted.com/talks/ken_robinson_says_schools_kill_creativity

 

Interview with Pascal Ly

Pascal Ly
Pascal Ly

I have had the pleasure to interview Pascal Ly. Pascal is the General Manager of Lion City Rentals, which is part of Uber in Singapore.

During the interview, we have discussed differences in how businesses are run in emerging and developed economies. He shared examples of how companies likes Facebook are using Cambodia as a playground for testing ideas before rolling out to the rest of the world. We also discussed places where he enjoyed living and most importantly how he explains his role to his mom. 😉

Pascal started his career as a Fintech entrepreneur and over the last 18 years bult experience spanning US, Europe and APAC with broad industry knowledge and exposure in Technology, FSI, Media, Public Sector, Government, Energy, Education and FMCG. Experienced in both SMEs and Fortune 500 MNCs.

He has also held regional leadership roles in Schneider Electric and Salesforce. In addition, he acquired consulting experience with strong digital background back in France with 10 years career there with renowned consulting firms such as Capgemini and Weave. He graduated from EDHEC Business School with a Master’s degree in Management.

Pascal on LinkedIn: https://www.linkedin.com/in/pascally/